ISO 20252:2019 PDF Download
Standard EN Sample
Market, opinion and social research, including insights and data analytics — Vocabulary and service requirements
Also Known As:
SKU181117457
Published by
International Organization for Standardization
ISO
Publication Date2019-02
Pages CountPages74
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.
Details
History and complementary documents
History
| Edition | 3 |
| ICS Codes | 01.040.03 - Services. Company organization, management and quality. Administration. Transport. Sociology. (Vocabularies) 03.020 - Sociology. Demography 03.100.20 - Trade. Commercial function. Marketing |
| Language(s) | English |
| File Size | 2.6 MB |
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